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Press & Media

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2026

PRESS COVERAGE
Adgully | | Authored Article

From awareness to action: Rebuilding brand strategy for digital maturity

Dr. Kamaljit Anand

Dr. Kamaljit Anand

Managing Partner & Chief Data Scientist

Dr. Kamaljit Anand shares thoughts on marketing being a cost centre or a growth generator and the marketing spends outlook in FY24.

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MediaNews4U | | Article

Can Real-Time Brand Equity Reports Shift Marketing Spend Allocations for Good?

Dr. Kamaljit Anand

Managing Partner & Chief Data Scientist

In this article, Dr. Kamaljit Anand, Founder, Kieverse.ai, argues that quarterly brand tracking is too slow for today's market and calls for real-time brand equity measurement to align brand and performance marketing decisions.

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Times Tech | | Interview

AI-Driven Decision Intelligence Reshaping Enterprise Growth

Dr. Kamaljit Anand

Dr. Kamaljit Anand

Managing Partner & Chief Data Scientist

In an interview with TimesTech, Dr. Kamaljit Anand, Managing Partner & Chief Data Scientist at Kiesquare Analytics, highlights how AI, intelligent data lakes, and decision intelligence are transforming enterprise strategies globally.

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NDTV | | Article

Gold Duty Hike: Expert View By Kamaljit Anand

Dr. Kamaljit Anand

Managing Partner & Chief Data Scientist

Kamaljit Anand, former external statistical analyst for the Central Board of Indirect Taxes & Customs, said the recent gold import duty hike is a temporary measure to curb imports, with AI and data analytics used to detect illegal gold trafficking.

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The Times of India | | Article

10 things every woman should know before turning 30

Ena Khurana

Chief People Officer

More women in India than ever before are getting advanced degrees and gaining economic independence. However, many still gain knowledge about critical life skills through experiential means rather than formal mentorship or guidance from elders or role models.

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FE FU Tech | | Article

Beyond Dashboards: Turning Marketing Data into Business Outcomes

Dr. Kamaljit Anand

Dr. Kamaljit Anand

Dr. Kamaljit Anand, CEO, KiEverse.ai & Chief Data Scientist, KiE Square Analytics

This article explores how integrated marketing data architecture, AI-driven intelligence, and unified dashboards can help FMCG brands maximize ROAS and make faster, data-driven decisions.

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ELI Podcast | | Podcast

KiE Square Proves AI Fails Without Strong Data Engineering

Dr. Kamaljit Anand

Managing Partner & Chief Data Scientist

AI success depends less on the model and more on the quality of the data behind it. Strong data engineering is the foundation of reliable, business-ready AI.

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PC Quest | | PC Quest Magazine

PCQuest June Edition is Out Now!

Dr. Kamaljit Anand

Dr. Kamaljit Anand

Dr. Kamaljit Anand, CEO, KiEverse.ai & Chief Data Scientist, KiE Square Analytics

Data is no longer the crown jewel. The real prize is the intelligence built on top of it. As AI speeds decisions, enterprises face a tougher question: who controls the thinking layer before speed turns into dependence?

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2025

PRESS COVERAGE
Media Interaction
| 2025 | Media Interaction

Media Interaction with Dr. Kamaljit Anand

Dr. Kamaljit Anand

Dr. Kamaljit Anand

Managing Partner & Chief Data Scientist

A Media interaction with Dr. Kamaljit Anand reflecting on the Macroeconomic environment of the Country and the role of Entrepreneurship in sustaining the momentum. The talk also highlighted the need for AIML incubators across the Tier A as well as Tier B cities.

BW People Magazine | 2025 Article

Special Insight in BW People Magazine

Ena Khurana

Chief People Officer

An article authored by our Chief People Officer, Ena Khurana detailing the Culture Building initiatives at KiE Square is published in the BW People Magazine. This insightful piece sheds light on how KiE Square nurtures a high-trust culture, resulting in exemplary employee engagement and retention, even amidst industry challenges.

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2024

PRESS COVERAGE
BW Marketing world | 2024 | Press Interaction

Interaction at BW Festival of Marketing

Dr. Kamaljit Anand

Managing Partner & Chief Data Scientist

Dr. Kamaljit Anand, Managing Partner & Chief Data Scientist, shares thoughts with BW Marketing World on marketing being a cost centre or a growth generator and the marketing spends outlook in FY24.

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